Published September 25, 2025

In this episode of Supplement Source, Vitaquest’s VP of Innovation, Gregory Drew, joins host Jeff Ventura (Council for Responsible Nutrition) to share the story behind VQ Cares —our new initiative to expand access to high-quality nutrition.

Greg discusses the launch, our first-year goal of donating over $500,000 worth of multivitamins to underserved communities, and why we partnered with the National Association of Free and Charitable Clinics (NAFC) through the CRN Foundation’s Access Initiative.

Most importantly, he explains how VQ Cares is designed to be more than a donation program—it’s a scalable model for industry collaboration, and an open invitation for ingredient suppliers, service providers, and peers to join us in making wellness more equitable nationwide.

Read our press release to learn more about VQ Cares and how you can support this groundbreaking, industry-wide initiative.